Agy Textile Artist
Agatha “Agy” is an eco-designer who is passionate about building environmentally aware communities.
She wanted to rebrand herself as a textile artist - “Agy Textile Artist” but subtly retaining the environmental aspect. She prefers simple and neat logo designs, No Pastel and dull shades of colours and simple san-serif Typefaces not fancy, script fonts.
I worked with her for 2 weeks, coming up with different concepts with embroidery designs. She chose the one with the embroidery loop and needle - with 3 layers of colour's indicating the Upcycle concept.
My initial exploration focused heavily on exploring the embroidery stitches, wooden hoops. When I got further, the logo got calm and tender personalities — totally fulfills our goal.